Fast forward 12-months and I still hadn't launched it! By this point I was fed up of it just being an idea in my head and I made the decision to go all in. I planned my workload so that I could take a 6-week break from client work. I spent that time working solely on the shop and launched it in July 2019.
A month or so later, I was contacted by two designers who were looking for support in creating a marketing strategy and a digital product of their own. Mentoring designers was never something I had considered however, I felt really excited by the prospect of it and I've never looked back.
I've since worked with many designers who have created marketing strategies that mean they are not relying on Instagram and digital product shops that mean they are not spending 24/7 working with clients. And I want to do the same for you!
About 18 months into my branding and website design business, I realised that in order to be able to continue to grow I was going to have to do one of two things - build a design agency or look at alternative ways of increasing my impact and my income.
I'm also a mum to two gorgeous children, Dominic and Margot, wife to Dean, dog mum to Juno and cat mum to Leo.
I work on average 3-days a week, 5 hours a day doing what I love and really do believe I have the work/life balance that so many of us desire to have.
Using my 15+ years of knowledge in marketing coupled with my experience as a design business and digital product shop owner, my mission is to help and support as many brand and web designers as possible in building a business that allows you the freedom that you crave without it having to impact on your bottom line.
A high-touch group program for designers who are ready to expand their reach, their impact and their income by packaging up their expertise into digital products.
A six-month 1:1 mentoring experience for brand and web designers. This program is completely customisable to you, your business and your goals.
Imagine one whole day dedicated to making plans for your business. That's exactly what happens during this in-person strategy day based in London.
It was easily the best decision I made for my business. Before I started working with Louise, I was a little hesitant to work with a coach but I am so glad I overcame that hesitation and decided to work with her. It was monumentally transformative and so, so helpful. If anyone is looking for a coach, I would highly recommend Louise. She is the kindest human and it was just so, so lovely to work with her and I’m really sad that our time together has come to an end for now.
Having someone like you as a mentor has allowed me to make strides in my business in a way that you always know what to say to make me get out of my head and just do the thing. So often I find myself overthinking things I shouldn't and you have this magical way of making me see a perspective that serves me best. I love how our calls were so productive. They would always go from "Hey Louise I'm stuck in my head" to "Ugh this is why I need you, I know what to do now".
"I was so amazed last night reading through my onboarding questionnaire! I'm actually in shock! I hadn't realized how far I had come thanks to your support. I've accomplished most of my goals for the YEAR and we're in March?! I feel more confident now throughout everything that I say and do. I've gained so much clarity about things I was doing before that didn't feel right and on WHY they don't feel right. Definitely the most valuable part of this whole process has been knowing I can count on your support and accountability."
"I came in wanting to launch a course and figure out how to market it alongside my custom design services. I did exactly that by the time we finished. And I surpassed my enrolment goals! I chose to work with you specifically because your program's objective really spoke to me. I was overwhelmed by custom design projects and wanted to stop having to rely on these intense projects for my income. When I saw your "1:1 vs 1:many" explanation it resonated with me a lot and I realized that was what I wanted.
As a designer most if not all of my business comes from referrals and I really wanted to make sure I had leads coming from other places incase referrals dried up. She worked with me to create a step by step marketing plan that fits exactly to my business and revenue goals. She helped me get on other platforms like Pinterest, to start blogging and create an email list. I could not recommend Louise enough. You need to book her for 1:1 coaching!