I’m so excited to finally get round to sharing the brands of all the wonderful clients I have had the pleasure of working with. I’ll admit that my old website was thrown together quite quickly as I found it really hard to pin down my brand (designing for yourself is NOT easy!) and when I launched I didn’t have a portfolio so there was never a portfolio section included. I knew that I would be relaunching my website with a new look and held off adding a portfolio. Until now that is!
As I mentioned, when I launched Fleurir Creative, I had no portfolio so basically in my mind I had two options – to create fictional brands for my portfolio or to offer a small number of complimentary brand and web design services. It didn’t take me long to decide to go with the second option as I really wanted to experience working with clients and going through my process from start to finish whilst also helping brands that may not be at the stage in their business where they could afford to hire a branding designer.
That’s how the branding for Soirée Makeup was born. Jenni and Danielle from Soirée Makeup entered my Brand Scholarship (along with 80 other applicants) and were one of the lucky two that were chosen for my complete branding and website design service. I worked with Jenni and Danielle to design a new logo, colour palette, business stationery, social media graphics and a fully customised WordPress website. Here are some snippets from the process. You can view their live website at soireemakeup.com.
The Logo Concepts
The Final Brand Board
Business Stationery and Social Media Design
Responsive Custom WordPress Website