In today’s episode, I want to talk to you about how to build a brand, not just a business. The difference between just building a business and then building a brand for your business is that your brand is what is going to ensure your business is successful and can stand the test of time.  […]

In today’s episode, I want to talk about the differences between the terms brand, branding and brand identity because believe me, there are differences. There’s a well-worn mantra that “a brand is more than a logo” and this is most definitely true however some might think that this only extends to anything that can essentially […]

Welcome to the first ever episode of the Brand, Market, Flourish podcast. I honestly can’t believe I’m recording this. Launching a podcast has been on my yearly goals list for the past two years but I just kept putting it off.  The truth is, I didn’t really have a plan for it. I simply knew […]

When you first start a business, building a brand is possibly not on your radar. After all, brands are only for big businesses like Apple or Amazon right? Wrong! Every business no matter it’s size needs a brand.  What is a brand anyway? If you’re asking yourself this question, then keep reading.  Let’s talk a […]

Are you doing the right things to market your brand? The online space can be overwhelming… There are lots of things to think about when it comes to marketing your business and connecting with your ideal clients so where do you start? More often than not, the overwhelm that we experience stops us from moving […]

Is your website converting for you? Have you checked your Google Analytics stats recently? It’s one thing having a website that looks gorgeous but if it’s not converting visitors into leads, clients and customers then that good design is costing you a lot of money!  Creating a website is so much more than just good […]

I don’t know about you but I love reading fellow business owners end of year reviews and I wanted to share mine for 2019 with you here. It’s important before setting goals for the new year to reflect on the previous year. After all, how will you learn from what you have experienced if you […]

With so many website platforms at your fingertips, how do you know how to choose the right platform for you? Do you build your website on WordPress? Or Maybe Squarespace is the platform? But what about Wix? And then there’s Showit. Oh yeah, and Shopify! I get it, choosing a website platform can be a […]

This post is the second in a series of eight posts focused on building a successful personal brand online. The eight topics that I’ll be covering are below and I’ll link to these articles as they go live so that you can follow the entire series. Brand Foundations / Brand Strategy Ideal Client (this post) […]

This post is the first in a series of eight posts focused on building a successful personal brand online. The eight topics that I’ll be covering are below and I’ll link to these articles as they go live so that you can follow the entire series. Brand Foundations / Brand Strategy (This post) Ideal Client […]